Checkouts Stocked with Guilt Snacks
Right before you check out, you’re bombarded with sugary snacks, energy shots, and bizarre novelty items. This isn’t random—it’s your brain’s weakest moment. Supermarkets know shoppers are decision-fatigued at the register and more likely to grab junk in the final seconds.
The items are also often smaller, cheaper-looking, and fast to consume—perfect for impulse buys. These displays generate a surprising portion of revenue, even though most customers didn’t intend to buy anything else. It’s one last strategic push to squeeze your wallet.
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