4. I Am Rich App
What if you could sell absolutely nothing—for $999.99? That’s exactly what the “I Am Rich” iPhone app did. The app displayed a glowing red gem on your screen and literally served no function beyond showcasing your spending power. It was removed from the App Store within 24 hours, but not before eight people actually bought it.
While Apple pulled the app due to backlash, it still proved a surprising point: exclusivity and ego can sell. The app’s creator, Armin Heinrich, said it was an art piece meant to provoke discussion on wealth and consumerism. Whether you call it satire or a scam, it’s undeniable—someone actually paid nearly $1,000 to prove they could. And that’s bizarrely brilliant.
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